Analysis

Spoof ads rife for insurers and brokers despite Google crack down

By 2021-08-11T10:41:00

female driver crash call

The FCA seeks to resolve ’the root cause’ of fraudulent adverts. But the government’s Online Safety Bill needs to be broadened if it is to play an important role here

With spoof advertisements still rife and posing a major problem for brokers and insurers, Google will be cracking down on fake ads displayed on its search engine following pressure from the FCA.

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